


In The Pack : The Business of Flexible Packaging
Packaging is not just about the film — it's a business. And understanding the drivers of cost, profitability, and value creation is essential in today’s market.
This book offers a strategic and financial roadmap for converters, brand owners, buyers, and commercial teams working in flexible packaging. It provides clear frameworks and actionable insights to support better decisions — across production, sourcing, sales, and beyond.
Inside you’ll find:
Clear explanations of packaging math, cost structures, and pricing models
Tools for sourcing strategies, procurement decisions, and supply chain planning
Frameworks for quoting, margin protection, and customer value analysis
Insights to guide selling, buying, and managing key accounts
A practical view of sustainability as part of long-term business strategy — not just a claim
Innovation approaches that help reduce risk and build stronger offerings
Written by an experienced industry professional, this book is part of the In The Pack series by StrategIQ. It brings together technical depth and business insight to support better decisions in flexible packaging.
English paperback edition, 8” x 10”, 551 pages
ISBN 979-8999312723
Packaging is not just about the film — it's a business. And understanding the drivers of cost, profitability, and value creation is essential in today’s market.
This book offers a strategic and financial roadmap for converters, brand owners, buyers, and commercial teams working in flexible packaging. It provides clear frameworks and actionable insights to support better decisions — across production, sourcing, sales, and beyond.
Inside you’ll find:
Clear explanations of packaging math, cost structures, and pricing models
Tools for sourcing strategies, procurement decisions, and supply chain planning
Frameworks for quoting, margin protection, and customer value analysis
Insights to guide selling, buying, and managing key accounts
A practical view of sustainability as part of long-term business strategy — not just a claim
Innovation approaches that help reduce risk and build stronger offerings
Written by an experienced industry professional, this book is part of the In The Pack series by StrategIQ. It brings together technical depth and business insight to support better decisions in flexible packaging.
English paperback edition, 8” x 10”, 551 pages
ISBN 979-8999312723